Digital Marketing Articles

The Philippines definitely continues to be a Facebook country as the popular social network site reached 30 Million users earlier this month. Here’s the latest breakdown of Philippine Facebook users…

Getting your website to compete with millions of other websites in the world wide web and rank on top is one of the most effective ways to invite new customers…

After almost 80 years in print business, Newsweek marks their final transition to an online-only format with the last print issue of their magazine cover featuring the Twitter hashtag #lastprintissue,…

Without any question, the numerous data, platforms, devices and content contributed largely to the success of digital marketing in 2012.  These components have proven that consumers are online and it…

Search Engine Marketing (SEM) is another form of Internet advertising that involves intentionally increasing a websites visibility in the Search Engine Results Page (SERP) through paid advertising or through optimization…

Engagement is one unique and very special attribute of digital marketing. It literally encourages participation and interaction of consumers making this the more strategic, effective and cost efficient marketing approach…

Whether it’s  using Facebook, Twitter or a customized app to engage customers, experts know that having the right Digital Marketing strategy can help boost customer loyalty. Today, more and more…

Instagram (a mobile-only social platform) recently launched their web profiles. Now, Instagram users are able to customize their profile look, comment on photos, and follow other Instagram users using computers, laptops…

The strategic use of Social Media is one of the most convenient ways of sharing information and interacting with the rest of internet users around the world. As compared to…

The term “policy” could be such a constricting word, especially in the world of social media. But, in a digital landscape where it is easy to share thoughts in Facebook…

In spite of the rapid growth of social media consumption in today’s online community, e-mail marketing remains to be an essential part of any digital marketing campaign. People who go…

Customer service has always played a huge role for both the business and the customers continued relationship. Every time a customer encounters an issue regarding a product or service, or…